My name is Jessie Elovitz, and I’m passionate about all things digital media and marketing, with a focus on empowered storytelling. I’m an avid reader, digital native, and Type A organizational mastermind. I love working on different kinds of IP, from legendary franchises like Star Trek to CBS procedurals (and some of my favorite shows!). Entertainment marketing allows me to lean on my storytelling background, and when paired with my passion for media and organizational inventory, I’ll tackle any marketing campaign with a smile.
I graduated a few years back from UCLA, where I majored in American Literature and Culture, and double minored in Digital Humanities and Professional Writing. I’m proud to share that my studies have well equipped my writing endeavors, as I’ve written essays about anything from uplifting rap music to the potential extinction of sharks.
Now being in that window of time where I’m no longer a “recent” college grad, my professional journey has introduced me to the worlds of print and digital marketing, and I’ve fallen in love with digital storytelling and the sharing of narratives from media-focused perspectives. In the little free time that I have (I like to keep busy), I’ve embraced photography, and I absolutely love sharing the memories I’ve captured from behind my Nikon. If you’re not already interested in the compelling autobiography I’ve narrated onto your screen, here’s something that’s sure to catch your attention: I was a competitive jump roper up til college (and even started UCLA’s first and only jump rope team). Yeah yeah, I’m now retired, but it’s a fun bit that always has me winning “Two Truths and a Lie.”
Anyways, grab a cup of coffee (or tea or a nice iced Diet Coke, if coffee isn’t your beverage of choice), and some snacks (I’d personally recommend Trader Joe’s milk chocolate and Haribo peach gummies), and stay a while. Happy browsing!
Explore the links below to navigate through my website, or click the navigation bar (the three lines) on the side of this page.
** Illustrations by Carly Brockman »
My passion is storytelling. Whether it’s working in-house on a marketing campaign to promote brand visibility, or working as a consultant to further external influencer outreach, I love sharing (and reading!) stories that increase visibility, create real change, and provide concrete results against measurable KPIs. Regardless of the form they take, stories form the basis of what’s recognized as modern marketing. They empower target demographics with focused messaging and welcome audiences into the tradition of communal storytelling- what’s not to love?
I’m proud to share that I’ve worked for a variety of companies in the entertainment space. I’ve made my mark, from a local telecomm company to a music and marketing agency, influencer and editorial marketing, international partnerships, creator marketing, franchise management, and now in the marketing strategy and television space. Curious to learn more? Scroll down.
Want to see some really cute photos of my dogs and friends? Don’t lie, you know you want to! You’re welcome to access my portfolios through my website navigation, but just in case you’re feeling a little lazy today, I’ve included direct links below for your convenience (you’re welcome!).
I’m so thankful to have had the opportunities to work with various companies and brands across the entertainment industry! Here’s a brief version of my resume, exclusively for your reading pleasure. You’re also welcome to glance at my LinkedIn ».
• Work across franchise management team to gather, organize, observe and streamline
• Manage key organizational documents and facilitate cross-functional team communications
• Work across franchise management team to gather, organize, observe and streamline
• Manage key organizational documents and facilitate cross-functional team communications
Promoted from intern to project-based Coordinator role
• Supported leadership of cross-departmental commercial synergy across all lines of business
• Production assistance for editorial "Orange Carpet" show, social, and short-form content offering custom partner integration opportunities for clients (translated into 9+ languages across 30+ markets)
• Contributed to creation of innovative 360 degree responses for multi-market briefs
• Developed assets, PowerPoint decks, and internal one-sheets for international marketing campaigns/communications, internal pitches, and upcoming Nickelodeon releases
• Assisted with content sourcing, property research, and agency communication
• Maintained internal influencer marketing campaigns, including gifting outreach, follow-up, and recommendation of best practices
• Led brand's flagship Ambassador program through outreach, research, and coordination
• Conceptualized, created, and executed ideas for social media posts, posting to a combined audience of 1.4 million
• Drafted Mailjet email marketing for audience of 230k+
• Creation of creative briefs, CDCs, and planning assets
• Created and scheduled weekly Mailchimp newsletters and Squarespace blogs for audience of 11k+
• Ghostwrote and formatted editorial content for SEO
• Coordinated and oversaw social media and digital strategy
• Managed digital and social media platforms for audience of 70k+
• Maintained brand communication for gifting and follow-ups
• Assisted with brand research, engagement, and outreach for press opportunities and marketing materials
• Assisted in SXSW & other client initiatives
• 3rd party vendor outreach
• Creation of artist profiles (background & social)
• Management of production related shipments & data
• Followed and engaged with clients, contractors, & client leads on social media
• Curated content, tracked metrics, & reported on results for social media pages & company website
• Created brand style guide (that was implemented by the company for a year post internship)
• Ghostwrote blog and social copy